3VOOR12 Whitenoise has won a SpinAward in the category Best Interactive Video Concept for which I'm credited with Art Direction and Interaction Design.
The application which was developed in collaboration with VPRO and Do-tank allows viewers to interact with the show by entering Flickr keywords which generate a stream of visuals which pulsate to the beat. The music is mixed each week by British techno DJ Dave Clarke.
The judges' report (excuse my translation!) reads "A silver SpinAward goes to VPRO and Chellomedia for Whitenoise. Within the 3VOOR12 brand, VPRO and Chellomedia have pioneered development of interactive applications on digital television, and Whitenoise is the next step. The Whitenoise concept brings together television, interactivity and internet. Via the remote control, the user chooses search keywords from the popular internet site Flickr. The result goes further than polls or voting and the collaborative creation is a true innovation on television and is therefore worthy of a SpinAward."
For further information, please see my Whitenoise portfolio post.
Press: Hotspot: VPRO wint reclameprijs
Link: Judges report
4 April 2008
Whitenoise wins SpinAward for Best Interactive Video Concept
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